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[SEO BASICS FOR BLOGGERS] Traffic Generation Strategies for Your Blog

10/30/2016
What is SEO and why is it important? SEO is the process of getting web traffic from the search results on search engines such as Google, Yahoo & Bing. In simple terms, it is how people find your site via web search.

It is important for any blogger or website owner to have knowledge about SEO because the majority of web traffic is driven by the search engines. So, to boost your online presence, you may want your blog to be search-engine friendly.

Here are some good starting points for making your website or blog search-engine friendly:


1. Write a Good Title


Whenever you write a post title, think about what you would search for in Google if you were looking for an article about the topic. Think about how other people might phrase the same search term and try to create your title from that. Also, it should include your main keyword as close to the beginning of the title as possible.

2. Write Valuable Content


A search engine's purpose is to provide people with relevant and useful search results. So your content has to have some value. It is important that your content should give value to your audience.


3. Mention Keywords but Don't Overdo it


Include your keyword in such a way that it naturally flows within your content. Place it in your page title and headline, in the URL, in the body of your article. Keep it minimal and don't just stuff keywords all over your post.

4. Optimize Your Images


Optimized images can get your website a good amount of traffic too. Google actually sees your images so name them properly. Rename it to match the topic of your post. Rename it to include your keywords in the alt text, and description.

5. Build Links


Links are essential to growing your search rank. Link out to other helpful articles and get other people to link to you. Also, link back to some of your past posts that is relevant to your new posts. Whenever you have a link on a page, a search engine will crawl through it. The greater visibility you can gain for your site, the better.

6. Get Social


Share your post on social networking sites and get people to check it out.


7. Update your Blog & Write Regularly


Posting regularly teaches search engines to come back and check your website more frequently , which will cause your pages to rank more highly over time.


BOTTOMLINE: SEO really starts with thinking of what users would be searching for and creating a content in a way that search engine can easily find it. There is no quick and easy way to get more traffic to your website, but the above tips are good ways to start.


This article is the first part of my 4-part Blogging Tips series. Check out the other articles to learn more about profitable blogging.

A BEGINNER'S GUIDE TO BUILDING A PROFITABLE BLOG



INTRODUCTION: TURNING PASSION INTO PROFITABLE BLOGGING


STEP 1: FIND YOUR BLOG NICHE


STEP 2: CHOOSE A BLOGGING PLATFORM


STEP 3: MARKET & GENERATE TRAFFIC 


STEP 4: MONETIZE YOUR BLOG

3 comments on "[SEO BASICS FOR BLOGGERS] Traffic Generation Strategies for Your Blog"
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